Writing website content that benefits SEO is no longer about scattering a few keywords around your site in the hope there are enough for your website to be considered relevant for your desired search term.
Increasingly, more sophisticated crawling and ranking techniques are being used by the search engines to seek out original and well-written content. They want to see informative, crafted copy that offers genuine value to visitors.
Senior figures from Google have regularly gone on record to say they look to reward sites that offer value to their visitors through great content and user experience. Their mantra; ‘content is king’ That’s why we offer a professional copywriting service. We can ensure your content is great for your visitors, informative and easy to read, while giving your site a push up the search rankings too.
It’s a double-win when you hire us to improve your copy. Firstly, we’ll attract potential new customers to your website when our finely-crafted prose tickles the search engine’s fancy and you’re rewarded with improved search rankings. Secondly, once visitors get there, they will find a website that engages them, tells them what you are all about and may just convince them to buy…
Even if the design and branding of your website looks great, poorly written copy can be off-putting to many site visitors. Even the occasional grammatical error can make the difference between a sale and an exit – an awful lot of people get wound up by the dreaded grocers’ apostrophes (or should that be apostrophe’s? Grocer’s? See!) Our copywriting service doesn’t end at polishing the content on your website though – we can go much further than that. How about a blog that people find engaging enough to share on Facebook or Twitter, further increasing your reach to a new audience?